PDF 151 Quick Ideas for Advertising on a Shoestring

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One of our classmates ordered it online from condom We also got a free condom of the other brand which allows us to compare between 'play safe' and the '' brand condom. I also went to few stores to check out their competitors. Here are some photos I took while doing research in the stores out there.

I think that it is a good way to improve myself as my classmates were giving me opinions and comments. On the other hand, my friend and I went to the stores out there to take pictures of the condom. It was kinda awkward when the workers there were looking at us strangely, even though it was a fun experience. I got a lot of informations there. Observations I noticed that doing research and e-portfolio has become easier for me compare to last week. However, I still find it interesting that how my classmates come up with some interesting and fun ideas, it somehow motivates me.

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Findings Although I am afraid of it, but I will still try to have fun while coming out with ideas for sketches. I find it quite helpful too. Book of the week. Sometimes a USP can be just in two words, such as 'Unlimited credit'. Big ideas means big businesses. A big idea is a concept that gets across your USP in a memorable way with few words or great visuals. Use strong selling words for success, such as, free, new, limited time and you. Any offer that stated 'Limited time' will make more sales because the consumers will want to buy it before its too late.

But mean it when you use it. Be proud of what you do. Small space ad units make a difference. Small-space print ads come in a variety of sizes. Labels: Advertising Principle and Practice. No comments:. Newer Post Older Post Home.

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Return to Book Page. Joachim Goodreads Author. So who can you Effective advertising can crush your competition and make your company soar. Get A Copy. More Details Original Title. Other Editions 4. Friend Reviews.

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To see what your friends thought of this book, please sign up. To ask other readers questions about Quick Ideas for Advertising on a Shoestring , please sign up. Be the first to ask a question about Quick Ideas for Advertising on a Shoestring. Lists with This Book. This book is not yet featured on Listopia. Community Reviews. Showing Average rating 1. Rating details. More filters.

Sort order. Start your review of Quick Ideas for Advertising on a Shoestring. Omar Al-Bazzaz rated it did not like it Apr 09, Ahmed Elazab rated it it was ok Jan 19, Jessica added it Jun 07, James A added it Jan 02, Asma Abdulaziz marked it as to-read Mar 23, Shaimaa marked it as to-read Jul 28, Hossam El-Ramie marked it as to-read Jun 06, Hjkkkv marked it as to-read Nov 14, Amal Al Sadi marked it as to-read Jan 01, Dial Down the Volume Give People Space There Is No Right or Wrong Winner Never Takes All Fight for the Relationship Get Clear Look for Middle Ground Start From a Point of Commonality Some Nuts Are Worth Cracking Pick Your Battles Mend Fences Forgive Yourself for Failings Forgive Others as Well The ideas come from the collected experiences and wisdom of hundreds of people—well beyond just the authors.

And they are presented here to help you learn how to better create lasting relationships with others through improving your people skills. The book is designed to be consumed piecemeal—that is, in small bites.

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  5. Read the book quickly through to gain a quick impression of the ideas here, and then start picking out those that seem to be immediately helpful, and try them out. Some of these ideas are in sequence, and those will make logical sense to you when you read them. Later, routinely go back and review the others, and pick a few more to try. And so on Every 90 days or so, revisit this book for some new ideas or techniques.

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    As your situation changes you may well find usable ideas that you discounted earlier. They have worked for others, and they can work for you! But people are a fact of life, and they are a fact of work. And to be effective in both, you have to learn to deal with them—effectively. It is your comprehensive source for building better working—and personal—relationships.

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    The tips and insights shared in this book cover four key areas of people skills: understanding why your social intelligence is critical to your career success, understanding your own interaction style and how it affects others , how to build goodwill and emotional equity with people, and how to manage conflict—and thrive through it! Do you approach people as creatures of logic, or emotion? Do you know how to set boundaries? Do you have reasonable expectations of yourself when dealing with others?

    In short, this book is an excellent guide, filled with fun, relevant, and practical ideas to which you can relate. So dig in and enjoy! And start learning what it takes to build better working— and personal—relationships. In fact, author weekly basis, both personally Daniel Goleman says that our and professionally.

    What is emotional intelligence EQ your relationship with them? They are creatures of emotion.

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    For us to be effective in our jobs, we have to deal with people, and we have to deal with them effectively to be successful in our work. The reward from good working relationships goes beyond the office, too. When we have good relationships at work, it affects the rest of our lives, from how much energy we have when we get home at night to the attitudes we bring home to our families.

    Epilogue Who you know is important, but having a network of solid relationships is even more important. To paraphrase a popular advertisement: You need people.

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    And in order to care about you, they often need to understand that you care about them. After all, relationships need to be reciprocal to be effective. We see this daily with students at a university where I teach.

    Students walk into the classroom wanting to have an academic, learning relationship with the professor, Assignment Think about your own experiences with others. Do you recognize people with whom you have good, solid relationships that were developed because you discovered they really cared about you? Did that lead you to reciprocate? Those that do so find students engaging them before and after class, e-mailing them with thoughts and ideas, and doing more than the minimum in class to be successful.

    It makes for a superb learning environment where everyone benefits—even the professor. The professor benefits by having students engaged and involved, which is much better than having lumps sit in the classroom and merely listen. The students benefit by knowing that the professor is there to be a part of their learning process in a personal way, not just as a role or function. These students are often great advocates for the university and the programs the professor teaches.

    Epilogue Important and effective relationships are built on a foundation of interest and concern for the other party. Technical Knowledge Though we spend the vast majority of our lives developing our technical capabilities to make us attractive in the job market, few of us put specific focus on developing our people skills. Think about it for a moment. Just about anyone can learn technical skills associated with his or her area of interest.

    Add practice to that knowledge and you get technical proficiency. Technical skills require us to understand and implement concepts, theories, and tactical knowledge, such as how to work with a specific business or industrial machine. But these do not have opinions, experiences, values, emotions—the things that make working with people both difficult and rewarding. Although employers today certainly demand technical proficiency from their employees, they require so much more.


    They want people who can communicate, show leadership, solve problems, know who they are in terms of strengths and weaknesses, are confident, can adapt and flex with rapidly changing work environments, and have a sense of energy when implementing the day-to-day. They also want employees who are socially sensitive, know how to build rapport, and influence others in a way that moves themselves and others forward.

    This takes social intelligence, which means being aware of who you are—the good, the bad, and the ugly. It also means knowing how to manage yourself—your energy, your emotions, and your reactions. In short, having technical expertise is not enough.